A Voice of the Customer (VoC) program is a powerful tool that enables organizations to gain insights directly from their customers, helping them understand what works well and what can be improved.

Getting customer-centric and prioritizing the CX in your company isn’t just about shifting your cultural mindset or setting new innovation priorities. As the founder of CMSWire and the Digital ...

It seems that Voice of the Customer (VoC) programs are exploding these days. Almost every organization I have come into contact with has implemented some kind of VoC program that includes a collection ...